Future of Tech- LJ 4
This week's readings did not surprise me that much with the information and developments presented. Even though I only use a few social media sites, I understand what the current trends are. Multiple sources have stated the popularity and importance of TikTok and short videos over longer videos as well as the growth of online shopping and the use of micro-influencers (Floor Covering News 2022, Influencer Marketing Hub 2021). While I do not use TikTok, this trend began years ago with the short, but massive, popularity of Vine and even earlier with the idea of the "YouTube Haiku", both genres being populated by short, and often funny, videos. TikTok was the next logical step and its popularity is no surprise to me. In this day and age where there is too much content to consume, shorter videos are more efficient than the 30+ minute videos that the YouTube algorithm looks for. It's only logical that such short videos would take over various sites and be most effective in...